Buzzwords, can we talk about them? They generate interest around a subject and sometimes unfortunately they are used and overused and misused( greenwashing anyone? ). However at the start these words carry a meaning that can be lost along the way. We are all familiar with the terms ‘green’, ‘sustainable’ and more recently ‘regenerative’ but do you truly know what they mean and how do they differentiate from one another? Lets take a look.
Green
Green = doing less damage.
It’s about being conscious of the environmental impact of products and practices and implementing newer one which are friendlier to the planet and people. Green is about reducing negative impact.
Sustainable
Sustainable= reaching a neutral point.
Sustainable practices don’t make more damage to the environment or to the people involved, what we do today doesn’t deplete resources for future generations. The problem is the word is thrown around a lot and in effect doesn’t mean much anymore.
Regenerative
Regeneration= leaving the world better than you found it.
The gold standard, a fully holistic approach to living, that aims to create abundance for everyone involved-planet, animals, humans- as well as have a positive social impact. Regenerative practices reverse damage and and have a net-positive impact on the environment.
